In order to be successful, a Sustainability strategy must be imbedded in every aspect of the business, whether at corporate level or in the field: Board governance, Design & Construction, Marketing, Sales, Technology, Operations, Supply chain, Human Resources and Finance. The aim is to deliver on the promise of the Triple Bottom Line: optimising profit while remaining a good corporate citizen.
For the first time in history, the 2030 United Nations Agenda for Sustainable Development and its 17 Sustainable Development Goals (SDGs) offer a perfect platform to align corporation sustainability strategies to those of individual countries and regions. However, each company may choose from the 17 SDGs that fit its purpose the best.
H2SC helps companies define a global Sustainability strategy and cascade it down to the individual properties by organizing processes through indicators, targets and measurements. It supports hotels to fine-tune their strategy based on their company’s Sustainability strategy while maintaining local impact and organizing recognition and communication.
H2SC creates and helps colleges and schools teach sustainability curriculums. The program offers a deep understanding of sustainable development from corporate governance to design and construction, operations, certifications and all other aspects of sustainable hospitality. It focuses on case studies that prove the relevance of sustainability in the hospitality world to optimise profits and develop a new business model around a fully-fledged sustainability strategy. It offers an in-depth understanding of the United Nations 2030 Agenda for Sustainable Development and the Sustainable Development Goals (SDGs). H2SC helps developing partnerships with hotels, hotel companies and tourism organizations to gain their support.
H2SC helps Cities and States governments develop a comprehensive Sustainable Tourism strategy based on the United Nations Sustainable Development Goals (SDGs). It acts as the interface between the various City or State agencies and the local Destination Marketing Organization to align all stakeholders to the Sustainability Goals.
The strategy is defined per Tourism sector: Hotels, Restaurants, Transportation, Culture, Parks, Attractions, Retail, Port authorities and all other stakeholders including local residents. The aim is to reduce the Green House Gas emissions via the reduction of the carbon footprint of buildings, improvement of public transportation, efficient waste management organisation, and water usage. The other overarching focus is to enhance the well-being of all communities, particularly children and people in needs. A certification recognizing the constant improvement of the destination sustainability strategy is a goal to achieve.